Does your organisation have a purpose it can actually use, at the altitude where real decisions get made?
The corporate ambition usually exists. It is written down, it sounds reasonable, and it is true. It is also operating at a height where no real decision is ever made. A frontline team member cannot use "becoming a premium converged brand" to decide what to do with a frustrated customer at five to close.
Based on the CLEAR model by Andrew Smith of ThinkUncommon, this assessment diagnoses the five moves of purpose clarity. You will get a personalised pattern, the one move to start with, and the specific signals in your own answers that predict your next step.